What is seasonal pricing and how does it work?
Seasonal pricing is a strategy where prices are adjusted based on the time of year, demand, or specific events.
Can you give me some examples of seasonal pricing in different industries?
Sure! For instance, hotels often raise prices during peak vacation seasons, while retailers may offer discounts after holidays.
How can businesses determine the right seasonal prices?
Businesses can analyze historical sales data, monitor competitor pricing, and consider customer demand trends to set seasonal prices.
Are there any risks associated with seasonal pricing?
Yes, if not managed well, it can lead to customer dissatisfaction or loss of sales during off-peak times.
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