What are some successful brand recovery examples?
Some notable examples include Apple after the Antennagate issue and Domino's Pizza after their quality crisis.
How did Apple manage to recover from the Antennagate issue?
Apple addressed the issue by offering free cases to customers and improving their communication, which restored trust.
What steps did Domino's take to improve their brand image?
Domino's launched a transparency campaign, revamped their recipes, and engaged with customers on social media to regain trust.
Can you give me more examples of brands that have successfully recovered?
Sure! Other examples include Volkswagen after the emissions scandal and Starbucks after the racial bias incident.
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