What are some examples of successful brand voices?
Successful brand voices include Nike's motivational tone, Apple's innovative and sleek style, and Wendy's witty and playful approach.
Can you give me more details about Nike's brand voice?
Nike's brand voice is empowering and inspirational, often using phrases like 'Just Do It' to motivate customers.
How does Wendy's use humor in their branding?
Wendy's uses humor by engaging in playful banter on social media, often roasting competitors and connecting with a younger audience.
What makes a brand voice successful?
A successful brand voice is consistent, resonates with the target audience, and reflects the brand's values and personality.
Can you provide examples of brands with a serious tone?
Sure! Brands like IBM and The New York Times maintain a serious tone, focusing on professionalism and authority.
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