What are the key factors that influence consumer behavior?
Consumer behavior is influenced by various factors including psychological, social, cultural, and personal factors.
Can you explain how psychological factors affect consumer decisions?
Sure! Psychological factors include perception, motivation, beliefs, and attitudes that shape how consumers view products.
What role do social factors play in consumer behavior?
Social factors like family, friends, and social media influence consumer choices by shaping preferences and trends.
How do cultural factors impact consumer behavior?
Cultural factors encompass values, traditions, and customs that affect buying habits and brand perceptions.
Can you give examples of personal factors that influence buying decisions?
Certainly! Personal factors include age, income, occupation, and lifestyle, all of which affect purchasing choices.
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