What will the future of interactive ads look like?
The future of interactive ads is likely to be more personalized and immersive, utilizing AI and AR technologies.
How will AI change the way we interact with ads?
AI will enable real-time data analysis, allowing ads to adapt to user preferences and behaviors instantly.
Can you give examples of interactive ads that are already successful?
Sure! Brands like Nike and IKEA use AR to let customers visualize products in their own space.
What challenges do you think interactive ads will face?
Privacy concerns and ad fatigue are significant challenges, as users may become overwhelmed by constant interactivity.
How can brands ensure their interactive ads are engaging?
Brands should focus on storytelling, user experience, and providing value to keep users engaged with their ads.
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