How does game theory influence pricing strategies in business?
Game theory helps businesses understand competitive behavior and make strategic pricing decisions based on rivals' actions.
Can you give an example of a pricing strategy that uses game theory?
Sure! Consider two competing companies setting prices for similar products. If one lowers its price, the other may follow to maintain market share, illustrating a classic game theory scenario.
What are some common game theory models used in pricing?
Common models include the Cournot model for quantity competition and the Bertrand model for price competition, each analyzing different market dynamics.
How can businesses apply these theories practically?
Businesses can analyze competitors' pricing, anticipate market reactions, and adjust their strategies to optimize profits and market positioning.
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