What are the implications of GDPR on email tracking?
An example of an AI chatbot conversation about GDPR and its impact on email tracking.
What are the implications of GDPR on email tracking?
GDPR requires explicit consent from users before tracking their email interactions. This means you must inform them about the data you collect and how it will be used.
How can I ensure compliance with GDPR when tracking emails?
To ensure compliance, you should implement clear consent forms, provide users with the option to opt-out, and maintain transparency about your tracking practices.
What penalties can I face for non-compliance?
Non-compliance with GDPR can result in hefty fines, up to 4% of your annual global turnover or €20 million, whichever is higher.
Are there any tools that can help with GDPR compliance?
Yes, there are several tools available, such as OneTrust and TrustArc, that can help manage consent and ensure compliance with GDPR.
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