What does authenticity mean to Gen Z?
For Gen Z, authenticity means being true to oneself and expressing individuality without fear of judgment.
Why is authenticity so important to Gen Z?
It's important because Gen Z values transparency and realness, especially in a world filled with curated social media.
How do social media influence Gen Z's view on authenticity?
Social media can both challenge and reinforce authenticity; it allows for self-expression but can also create pressure to conform.
Can you give examples of authentic brands that resonate with Gen Z?
Brands like Glossier and Patagonia resonate with Gen Z due to their commitment to transparency and social responsibility.
What are some ways Gen Z expresses their authenticity?
Gen Z expresses authenticity through unique fashion choices, personal storytelling, and engaging in social causes they care about.
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