What metrics should I use for competitor analysis?
You should consider metrics like market share, pricing strategies, customer reviews, and social media engagement.
How do I measure market share effectively?
You can measure market share by calculating your sales as a percentage of total industry sales over a specific period.
What tools can help me gather this data?
Tools like SEMrush, Ahrefs, and SimilarWeb can provide valuable insights into competitor metrics.
Can you explain how to analyze customer reviews?
Analyzing customer reviews involves looking for common themes, sentiment analysis, and comparing ratings across competitors.
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