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How do I create a remarketing audience in Google Ads?

An example of an AI chatbot conversation about creating remarketing audiences in Google Ads.

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You

How do I create a remarketing audience in Google Ads?

MagicBuddy
MagicBuddy

To create a remarketing audience in Google Ads, go to the 'Audience Manager' under 'Tools & Settings'. From there, you can create a new audience based on website visitors, app users, or customer lists.

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You

What types of audiences can I create?

MagicBuddy
MagicBuddy

You can create audiences based on website visitors, app users, customer lists, or even specific actions taken on your site, like product views or cart abandonments.

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You

How long does it take for the audience to populate?

MagicBuddy
MagicBuddy

It usually takes about 24 hours for your remarketing audience to start populating after you set it up, but it can vary.

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You

Can I target specific pages for my remarketing audience?

MagicBuddy
MagicBuddy

Yes, you can target specific pages by setting up rules in the audience creation process, allowing you to focus on users who visited particular sections of your site.

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