What are Google Analytics eCommerce reports?
Google Analytics eCommerce reports provide insights into online sales performance, including revenue, conversion rates, and product performance.
How can I set up eCommerce tracking in Google Analytics?
To set up eCommerce tracking, you need to enable eCommerce in your Google Analytics settings and implement the necessary tracking code on your website.
What metrics should I focus on in these reports?
Key metrics include total revenue, conversion rate, average order value, and product performance metrics.
Can I track user behavior on my eCommerce site?
Yes, you can track user behavior using Google Analytics features like user flow, behavior flow, and event tracking.
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