What are Google Optimize variants?
Google Optimize variants are different versions of a webpage that you can create to test how changes affect user behavior.
How do I create a variant in Google Optimize?
To create a variant, you need to set up an experiment in Google Optimize, select the page you want to test, and then make your changes.
Can I track the performance of these variants?
Yes, you can track the performance of variants using Google Analytics, which integrates with Google Optimize.
What types of changes can I test with variants?
You can test various changes like text, images, layout, and even call-to-action buttons to see what resonates best with your audience.
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