What are some advanced features of Google Tag Manager?
An example of an AI chatbot conversation about advanced features in Google Tag Manager.
What are some advanced features of Google Tag Manager?
Google Tag Manager offers features like triggers, variables, and custom HTML tags that enhance tracking capabilities.
Can you explain how triggers work in GTM?
Triggers in GTM determine when a tag should fire. You can set them based on events like clicks, form submissions, or page views.
What are variables and how do they enhance tracking?
Variables store information that can be used in tags and triggers, allowing for more dynamic and customized tracking.
Are there any best practices for using GTM effectively?
Yes, some best practices include organizing your tags, using descriptive names, and testing changes in preview mode before publishing.
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