What is greenwashing and how does it affect social media?

What is greenwashing and how does it affect social media?

Greenwashing is when companies falsely promote their products as environmentally friendly. On social media, this can mislead consumers.

Can you give me examples of brands that have been accused of greenwashing?

Sure! Brands like Volkswagen and BP have faced accusations of greenwashing for misleading environmental claims.

How can consumers identify greenwashing?

Consumers can look for transparency in a brand's claims, check for third-party certifications, and research the company's practices.

What are the consequences of greenwashing for companies?

Consequences can include loss of consumer trust, negative publicity, and potential legal action if claims are found to be deceptive.