How can I effectively use Hootsuite Analytics for my social media strategy?
You can use Hootsuite Analytics to track engagement metrics, audience demographics, and post performance to refine your strategy.
What specific metrics should I focus on?
Focus on metrics like engagement rate, reach, impressions, and click-through rates to gauge your content's effectiveness.
Can I compare performance across different social media platforms?
Yes, Hootsuite Analytics allows you to compare metrics across platforms, helping you identify which channels perform best.
How often should I review my analytics?
It's best to review your analytics weekly or monthly to stay updated on trends and adjust your strategy accordingly.
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