What are some effective ways for NGOs to measure their fundraising success?
NGOs can measure fundraising success through metrics like total funds raised, donor retention rates, and campaign ROI.
How can we track donor retention rates effectively?
You can track donor retention by analyzing repeat donations over time and segmenting donors based on their giving history.
What tools can help with this measurement?
Tools like CRM software, fundraising platforms, and analytics dashboards can help NGOs track and analyze their fundraising data.
Are there any benchmarks for fundraising success?
Yes, benchmarks vary by sector, but a common goal is to achieve a donor retention rate of 40-60%.
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