How did Nike's 'Just Do It' slogan originate?
An example of an AI chatbot conversation about Nike's iconic slogan origins.
Can you tell me how Nike's 'Just Do It' slogan started?
Sure! The 'Just Do It' slogan was introduced by Nike in 1988 as part of a marketing campaign.
What was the inspiration behind that slogan?
The slogan was inspired by a last words of a convicted murderer, which was 'Let's do it.' It was meant to motivate people.
How successful was the campaign?
The campaign was incredibly successful, significantly boosting Nike's sales and brand recognition.
Are there any famous ads associated with it?
Yes, one of the most famous ads featured athletes like Michael Jordan and Bo Jackson, showcasing their determination.
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