How do discounts affect sales in retail?
Discounts can significantly boost sales by attracting more customers and encouraging larger purchases.
Are there any risks associated with offering discounts?
Yes, excessive discounts can devalue a brand and lead to lower profit margins.
What types of discounts are most effective?
Percentage-off discounts and buy-one-get-one offers are often very effective in driving sales.
How can I measure the impact of discounts on my sales?
You can analyze sales data before and after discounts, looking at metrics like total revenue and customer acquisition.
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