How do emotions influence buying decisions?
Emotions play a crucial role in buying decisions by affecting how consumers perceive products and brands.
Can you give me some examples of emotions that impact purchases?
Sure! Emotions like happiness, fear, and nostalgia can significantly influence consumer behavior.
How do marketers use emotions to drive sales?
Marketers often create emotional connections through storytelling, appealing visuals, and relatable messages to engage consumers.
Are there specific emotions that lead to impulse buying?
Yes, emotions like excitement and urgency can trigger impulse buying, often seen in limited-time offers.
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