How does advertising impact consumer decisions?

How does advertising really affect the choices I make when shopping?

Advertising impacts consumer decisions by shaping perceptions, creating brand awareness, and influencing emotions.

Can you give me examples of how ads change my buying behavior?

Sure! Ads can create a sense of urgency, highlight product benefits, or use social proof to encourage purchases.

What psychological tactics do advertisers use to persuade consumers?

Advertisers often use tactics like scarcity, emotional appeals, and testimonials to persuade consumers.

Is there a difference in how advertising affects different age groups?

Yes, younger consumers may respond more to social media ads, while older consumers might prefer traditional media.