How does advertising target different demographics?
Advertising targets different demographics by analyzing factors like age, gender, income, and interests to tailor messages.
Can you give me examples of how brands do this?
Sure! For instance, a luxury car brand may target high-income individuals with ads in premium magazines, while a toy company targets parents with ads on children's TV channels.
What tools do advertisers use to gather demographic data?
Advertisers use tools like surveys, social media analytics, and market research reports to gather demographic data.
Is there a risk of stereotyping in targeted advertising?
Yes, there is a risk of stereotyping, which can lead to negative perceptions if ads reinforce harmful stereotypes.
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