How does targeting work?
An example of an AI chatbot conversation about targeting in marketing and advertising.
Can you explain how targeting works in digital marketing?
Sure! Targeting in digital marketing involves identifying and reaching specific audiences based on various criteria.
What criteria are typically used for targeting?
Common criteria include demographics, interests, behaviors, and geographic location.
How does this affect ad performance?
Effective targeting can significantly improve ad performance by ensuring that the right message reaches the right people.
Are there any tools to help with targeting?
Yes, there are many tools like Google Ads, Facebook Ads Manager, and analytics platforms that assist with targeting.
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