How has Coca-Cola changed over the years?
An example of an AI chatbot conversation about Coca-Cola's evolution and branding changes.
How has Coca-Cola changed over the years?
Coca-Cola has evolved significantly since its creation in 1886, from its original formula to modern marketing strategies.
What were some major changes in its branding?
Major branding changes include the introduction of the iconic contour bottle in 1915 and the famous 'Share a Coke' campaign in 2014.
Has the formula changed at all?
Yes, the formula has changed over the years, notably with the introduction of New Coke in 1985, which was met with backlash.
What about its advertising strategies?
Coca-Cola's advertising has shifted from print ads to digital marketing, focusing on emotional connections and social media engagement.
How has Coca-Cola responded to health trends?
Coca-Cola has diversified its product line to include low-calorie and sugar-free options, responding to growing health concerns.
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