How can I analyze eCommerce data in Google Analytics?
To analyze eCommerce data in Google Analytics, start by ensuring eCommerce tracking is enabled in your account.
What specific metrics should I focus on?
Key metrics include conversion rate, average order value, and revenue. These help assess your store's performance.
How can I set up goals for my eCommerce site?
You can set up goals by navigating to the Admin section, selecting Goals under the View column, and defining your objectives.
Can I track user behavior on my site?
Yes, you can use Google Analytics to track user behavior through events, user flow reports, and behavior flow.
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