How can I create a differentiation strategy for my business?
To create a differentiation strategy, start by identifying what makes your product or service unique compared to competitors.
What factors should I consider when identifying my unique selling proposition?
Consider factors like customer needs, market trends, your strengths, and what competitors are offering.
Can you give me examples of successful differentiation strategies?
Sure! Companies like Apple focus on design and user experience, while Southwest Airlines emphasizes low-cost and customer service.
How do I implement my differentiation strategy effectively?
Implement it by aligning your marketing, operations, and customer service with your unique value proposition.
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