How can I define clear objectives in competitor analysis?
To define clear objectives in competitor analysis, start by identifying what you want to achieve. Are you looking to improve your product, understand market trends, or identify gaps in your strategy?
I want to improve my product based on competitor insights.
Great! Focus on specific aspects like features, pricing, and customer feedback. Set measurable goals, such as increasing user satisfaction by 20% within six months.
What metrics should I track to measure success?
You can track metrics like customer satisfaction scores, market share, and feature adoption rates. Regularly review these to assess progress.
How often should I conduct competitor analysis?
It's advisable to conduct competitor analysis quarterly, but stay flexible to adjust based on market changes or new competitors.
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