How do I evaluate sponsorship opportunities?

How do I evaluate sponsorship opportunities?

To evaluate sponsorship opportunities, consider factors like alignment with your brand, target audience, and potential ROI.

What specific metrics should I look at?

Look at metrics such as audience reach, engagement rates, and past sponsorship success stories.

How can I assess the brand's reputation?

Research the brand's history, customer reviews, and their presence on social media to gauge their reputation.

Are there any red flags I should be aware of?

Yes, be cautious of brands with a history of negative publicity, poor financial stability, or misalignment with your values.