How can I interpret traffic data effectively?
An example of an AI chatbot conversation about interpreting traffic data for better insights.
What are the key metrics I should look at when interpreting traffic data?
You should focus on metrics like total visits, unique visitors, bounce rate, and average session duration.
How can I analyze the bounce rate effectively?
A high bounce rate may indicate that visitors aren't finding what they expect. Look at the landing pages and content quality.
What tools can I use to track these metrics?
Google Analytics is a popular choice, but you can also consider tools like Adobe Analytics or Matomo.
Can you explain how to set up Google Analytics for my website?
Sure! First, create a Google Analytics account, then add your website as a property, and finally, implement the tracking code on your site.
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