How do I track eCommerce in Google Analytics?

How do I track eCommerce in Google Analytics?

To track eCommerce in Google Analytics, you need to enable eCommerce tracking in your account settings.

What steps do I need to follow to enable it?

First, go to your Google Analytics account, select the property, then navigate to 'Admin' > 'View' > 'Ecommerce Settings' and toggle it on.

Do I need to add any code to my website?

Yes, you'll need to implement the eCommerce tracking code on your website to collect transaction data.

Can you provide an example of the code I need?

Sure! Here's a basic example of the tracking code for a transaction:

ga('ecommerce:addTransaction', {
  'id': '1234',
  'affiliation': 'Online Store',
  'revenue': '35.43',
  'tax': '4.90',
  'shipping': '5.99',
  'currency': 'USD'
});

Make sure to replace the values with your actual transaction data.