How do I track UTM parameters in Google Analytics?
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How do I track UTM parameters in Google Analytics?
To track UTM parameters in Google Analytics, you need to add UTM tags to your URLs. These tags help you identify the source, medium, and campaign of your traffic.
What are UTM tags and how do I create them?
UTM tags are snippets of text added to your URLs. You can create them using Google's Campaign URL Builder, where you specify parameters like source, medium, and campaign name.
Can you give me an example of a UTM-tagged URL?
Sure! An example would be: https://www.example.com/?utm_source=facebook&utm_medium=social&utm_campaign=spring_sale.
How can I view the UTM data in Google Analytics?
In Google Analytics, go to Acquisition > Campaigns > All Campaigns to see the traffic data associated with your UTM parameters.
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