How can I use CRM for donor segmentation?
You can use CRM to categorize donors based on their giving history, demographics, and engagement levels.
What criteria should I consider for segmentation?
Consider factors like donation frequency, amount, donor interests, and communication preferences.
Can I automate the segmentation process?
Yes, many CRMs offer automation features that can help you segment donors based on predefined criteria.
What are the benefits of donor segmentation?
Donor segmentation allows for personalized communication, targeted fundraising efforts, and improved donor retention.
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