What is the impact of contextual data on business decisions?
Contextual data provides insights into customer behavior and preferences, enhancing decision-making.
Can you give me an example of how a company uses contextual data?
Sure! Retailers use contextual data to personalize marketing campaigns based on customer location and shopping history.
What are the challenges of using contextual data?
Challenges include data privacy concerns, data integration issues, and ensuring data accuracy.
How can businesses effectively collect contextual data?
Businesses can collect contextual data through customer interactions, surveys, and analytics tools.
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