What is the impact of data quality on ROI?
Data quality significantly affects ROI by ensuring accurate insights, reducing costs, and improving decision-making.
Can you give me examples of how poor data quality can hurt ROI?
Sure! Poor data quality can lead to misguided strategies, wasted resources, and lost revenue opportunities.
How can businesses improve their data quality?
Businesses can improve data quality by implementing data governance, regular audits, and using data cleansing tools.
What metrics should I track to measure data quality?
Key metrics include accuracy, completeness, consistency, timeliness, and uniqueness of the data.
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