What is the best time to send marketing emails for higher open rates?
An example of an AI chatbot conversation about the impact of email timing on open rates.
What is the best time to send marketing emails for higher open rates?
The best time to send marketing emails often depends on your target audience, but studies suggest weekdays, especially Tuesday and Thursday, tend to have higher open rates.
Are there specific times during the day that are better?
Yes, many marketers find that sending emails in the late morning, around 10 AM to 11 AM, or early afternoon, around 1 PM to 3 PM, can yield better open rates.
Does the type of industry affect the timing?
Absolutely! Different industries may have varying peak times. For example, B2B emails might perform better during business hours, while B2C emails could do well in the evenings or weekends.
How can I test the best timing for my audience?
You can conduct A/B testing by sending emails at different times and analyzing the open rates to determine what works best for your specific audience.
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