What is the impact of peer-to-peer fundraising on charities?

What is the impact of peer-to-peer fundraising on charities?

Peer-to-peer fundraising allows individuals to raise money on behalf of a charity, expanding reach and engagement.

How does it compare to traditional fundraising methods?

It often leads to higher engagement and donations, as supporters feel more personally connected to the cause.

Can you give examples of successful peer-to-peer campaigns?

Sure! Campaigns like the Ice Bucket Challenge and Movember have raised millions through peer-to-peer efforts.

What are some challenges charities face with this approach?

Challenges include managing volunteers, ensuring proper training, and maintaining donor relationships.

How can charities improve their peer-to-peer fundraising strategies?

Charities can enhance strategies by providing better resources, training, and recognition for fundraisers.