How do online reviews affect a brand's reputation?
Online reviews significantly impact a brand's reputation by influencing consumer perceptions and purchasing decisions.
Can you give me examples of positive and negative reviews affecting brands?
Sure! A positive review can boost sales and enhance trust, while a negative review can lead to loss of customers and damage to credibility.
What strategies can brands use to manage their online reviews?
Brands can respond to reviews, encourage satisfied customers to leave feedback, and address negative reviews promptly.
Is there a way to measure the impact of reviews on sales?
Yes, brands can track metrics like sales trends before and after reviews, customer feedback, and overall brand sentiment.
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