How does social media influence ad campaigns?
Social media significantly impacts ad campaigns by enhancing targeting, engagement, and brand visibility.
Can you give examples of successful social media ad campaigns?
Sure! Brands like Nike and Wendy's have successfully used social media for campaigns that engage users creatively.
What are the key metrics to measure success in social media advertising?
Key metrics include engagement rate, click-through rate, conversion rate, and return on ad spend.
How can small businesses leverage social media for their ad campaigns?
Small businesses can use targeted ads, influencer partnerships, and engaging content to reach their audience effectively.
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