How does social media influence customer loyalty?
Social media plays a crucial role in shaping customer loyalty by fostering engagement and community.
Can you give examples of brands that have successfully used social media to build loyalty?
Sure! Brands like Nike and Starbucks use social media to connect with customers, creating a loyal community.
What strategies can businesses implement to enhance customer loyalty through social media?
Businesses can engage with customers through personalized content, respond to feedback, and create loyalty programs.
Are there any risks associated with relying on social media for customer loyalty?
Yes, risks include negative feedback going viral and the potential for brand image damage if not managed properly.
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