How does trust influence customer loyalty?
Trust is a key factor in customer loyalty. When customers trust a brand, they are more likely to return and recommend it to others.
Can you give me examples of how companies build trust?
Sure! Companies build trust through transparency, consistent quality, excellent customer service, and by honoring their commitments.
What happens if a company loses customer trust?
Losing customer trust can lead to decreased loyalty, negative word-of-mouth, and ultimately, a decline in sales and reputation.
Are there any metrics to measure trust?
Yes, metrics like Net Promoter Score (NPS), customer satisfaction surveys, and brand reputation scores can help measure trust.
How can a company recover from a trust deficit?
A company can recover by acknowledging mistakes, improving transparency, engaging with customers, and consistently delivering on promises.
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