What is the importance of brand perception in marketing?
Brand perception is crucial as it influences customer loyalty, purchasing decisions, and overall brand reputation.
How can a company improve its brand perception?
Companies can improve brand perception by engaging with customers, maintaining transparency, and delivering consistent quality.
What are some examples of brands with strong perception?
Brands like Apple and Nike are known for their strong brand perception, often associated with innovation and quality.
How does social media impact brand perception?
Social media significantly impacts brand perception by allowing direct interaction with customers and shaping public opinion.
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