Why are case studies important in proposals?
Case studies provide real-world examples that demonstrate the effectiveness of your solution, making your proposal more persuasive.
Can you give me an example of a case study in a proposal?
Sure! For instance, a marketing agency might include a case study showing how they increased a client's sales by 30% through a targeted campaign.
How do I create a compelling case study?
Focus on a clear problem, your solution, and the results. Use data and testimonials to support your claims.
What are common mistakes to avoid in case studies?
Avoid vague language, lack of data, and not highlighting the client's perspective. Be specific and results-oriented.
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