Why is engagement tracking important for businesses?
Engagement tracking helps businesses understand user behavior, improve customer experience, and optimize marketing strategies.
What metrics should I focus on for effective engagement tracking?
Key metrics include click-through rates, time spent on site, bounce rates, and social media interactions.
How can I implement engagement tracking on my website?
You can use tools like Google Analytics, heatmaps, and user feedback surveys to track engagement effectively.
What are the benefits of improving user engagement?
Improving user engagement can lead to higher conversion rates, increased customer loyalty, and better brand reputation.
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