Why is a targeting strategy important for businesses?
A targeting strategy helps businesses focus their marketing efforts on specific segments, increasing efficiency and effectiveness.
Can you give me an example of a successful targeting strategy?
Sure! Nike targets specific demographics like athletes and fitness enthusiasts, tailoring their products and marketing to resonate with them.
What are the risks of not having a targeting strategy?
Without a targeting strategy, businesses may waste resources on broad marketing efforts that don't resonate with any specific audience.
How can a business develop an effective targeting strategy?
Businesses can start by conducting market research to identify customer segments, analyzing their needs, and tailoring their offerings accordingly.
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