What are the latest statistics on impulse buying?
Impulse buying has surged, with studies showing that 60-70% of purchases are unplanned. Would you like to know more about specific demographics?
Yes, what age group tends to impulse buy the most?
Research indicates that millennials and Gen Z are the most likely to make impulse purchases, often driven by social media influence.
What types of products are commonly bought on impulse?
Common impulse buys include snacks, clothing, and electronics, especially when they are on sale or promoted heavily.
How can retailers encourage impulse buying?
Retailers often use strategic product placement, limited-time offers, and eye-catching displays to encourage impulse purchases.
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