What are the key international marketing laws I should know?
International marketing laws vary by country, but key areas include advertising regulations, consumer protection laws, and data privacy laws.
Can you give me examples of specific laws in different countries?
Sure! For instance, in the EU, the General Data Protection Regulation (GDPR) governs data privacy, while in the US, the Federal Trade Commission (FTC) regulates advertising practices.
How do these laws affect digital marketing strategies?
These laws require marketers to ensure compliance in their campaigns, such as obtaining consent for data collection and being transparent in advertising.
What are the penalties for violating these laws?
Penalties can vary widely, from fines and sanctions to legal action, depending on the severity of the violation and the jurisdiction.
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