What are the key performance indicators for marketing?
An example of an AI chatbot conversation about key performance indicators in marketing.
What are the key performance indicators for marketing?
Key performance indicators (KPIs) for marketing include metrics like customer acquisition cost, conversion rate, and return on investment.
How do I measure customer acquisition cost?
To measure customer acquisition cost, divide the total marketing expenses by the number of new customers acquired during a specific period.
What is a good conversion rate for online marketing?
A good conversion rate typically ranges from 2% to 5%, but it can vary by industry and campaign type.
Can you explain return on investment in marketing?
Return on investment (ROI) in marketing is calculated by subtracting the marketing costs from the revenue generated, then dividing by the marketing costs.
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