What are the key KPI benchmarks for the tech industry?

What are the key KPI benchmarks for the tech industry?

Key KPI benchmarks for the tech industry include customer acquisition cost, churn rate, and monthly recurring revenue.

How do these KPIs vary between startups and established companies?

Startups often have higher customer acquisition costs and churn rates, while established companies typically have more stable revenue.

Can you provide examples of good KPI targets for a SaaS company?

For a SaaS company, a good target for monthly recurring revenue growth is 10-20%, with a churn rate below 5%.

What tools can I use to track these KPIs?

You can use tools like Google Analytics, HubSpot, or specialized SaaS metrics platforms like ChartMogul.

Are there industry-specific benchmarks I should be aware of?

Yes, benchmarks can vary by sector; for example, e-commerce may focus more on conversion rates, while fintech may prioritize transaction volume.