What are some key performance indicators (KPIs) I should track in marketing?
An example of an AI chatbot conversation about KPI examples in marketing.
What are some key performance indicators (KPIs) I should track in marketing?
Some important KPIs in marketing include customer acquisition cost, conversion rate, and return on investment.
Can you explain how to calculate the conversion rate?
Sure! The conversion rate is calculated by dividing the number of conversions by the total visitors, then multiplying by 100.
What is a good conversion rate to aim for?
A good conversion rate typically ranges from 2% to 5%, but it can vary by industry.
What other KPIs should I consider?
You might also consider metrics like customer lifetime value, bounce rate, and social media engagement.
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