What is the difference between KPIs and ROI?
KPIs, or Key Performance Indicators, are measurable values that demonstrate how effectively a company is achieving key business objectives. ROI, or Return on Investment, measures the profitability of an investment relative to its cost.
Can you give me examples of KPIs?
Sure! Examples of KPIs include customer acquisition cost, customer lifetime value, and net profit margin.
How do I calculate ROI?
To calculate ROI, use the formula: ROI = (Net Profit / Cost of Investment) x 100. This gives you a percentage that represents the return on your investment.
Why are KPIs important for businesses?
KPIs are important because they provide measurable values that help businesses track progress, make informed decisions, and align strategies with goals.
Can KPIs influence ROI?
Yes, effective KPIs can lead to improved performance and decision-making, which can ultimately enhance ROI.
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