How can I implement lead scoring in my sales process?
Implementing lead scoring involves defining criteria for what makes a lead valuable, such as demographics and engagement.
What criteria should I use for scoring leads?
You can use criteria like job title, company size, website visits, email opens, and social media engagement.
How do I track and analyze lead scores?
You can use CRM software to track lead scores and analyze them through reports and dashboards to refine your strategy.
Can I automate the lead scoring process?
Yes, many CRM systems offer automation features that can help you score leads based on predefined criteria.
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